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Una valida alternativa a Zoho offre strumenti cloud integrati per la collaborazione, l'automazione dei flussi di lavoro, la gestione delle relazioni con i clienti (CRM) e la gestione dei progetti—senza vincolarti all’ecosistema di un singolo fornitore. Se stai cercando opzioni oltre la suite cloud di Zoho, probabilmente stai bilanciando la necessità di flessibilità, scalabilità e funzionalità che si adattino ai processi unici del tuo team. 

Questa lista ti aiuterà a confrontare le principali alternative, così potrai scegliere una piattaforma che soddisfa le tue esigenze di collaborazione, automazione e crescita del business—che tu voglia sostituire Zoho completamente o colmare specifiche lacune.

Cos'è Zoho?

Zoho è una suite software basata sul cloud che fornisce strumenti per CRM, gestione progetti, collaborazione, finanza e automazione aziendale. Le aziende utilizzano Zoho per centralizzare i flussi di lavoro, gestire le relazioni con i clienti e svolgere le operazioni quotidiane. 

Il suo approccio modulare permette ai team di scegliere tra una vasta gamma di app integrate, rendendolo popolare tra le organizzazioni che desiderano una piattaforma tutto-in-uno per gestire le principali funzioni aziendali nel cloud.

Riepilogo delle Migliori Alternative a Zoho

Questa tabella di confronto riassume i dettagli sui prezzi delle mie migliori alternative a Zoho per aiutarti a trovare quella più adatta al tuo budget e alle esigenze della tua azienda.

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Recensioni Alternative a Zoho

Qui sotto trovi i miei riassunti dettagliati delle migliori alternative a Zoho che hanno superato la mia selezione. Le mie recensioni offrono una panoramica approfondita delle funzioni, integrazioni e dei casi d’uso consigliati di ogni piattaforma per aiutarti a trovare quella più adatta a te.

Best for native Microsoft integration

  • 30-day free trial available
  • From $65/user/month (billed annually)
Visit Website
Rating: 4.6/5

Microsoft Dynamics 365 is built for large organizations that need deep integration between business operations and resource planning. The platform connects ERP, CRM, and analytics in one environment, supporting enterprises with complex workflows and compliance requirements. Unlike Zoho, Microsoft Dynamics 365 unifies finance, supply chain, and customer data across global operations.

Why Microsoft Dynamics 365 Is a Good Zoho Alternative

When you need a cloud suite that brings together enterprise resource planning and business management, Microsoft Dynamics 365 is a strong choice. I picked Dynamics 365 because it offers unified modules for finance, supply chain, and operations, all tightly integrated with CRM and analytics. 

The platform’s real-time data sharing and workflow automation help large organizations manage complex processes across departments and locations. If your business requires advanced ERP capabilities alongside customer management, Dynamics 365 delivers a level of integration that Zoho doesn’t match.

Microsoft Dynamics 365 Key Features

Some other Microsoft Dynamics 365 features help organizations manage and connect their business functions more effectively:

  • AI-Driven Insights: Access predictive analytics and recommendations powered by built-in artificial intelligence.
  • Customer Service Hub: Centralize case management, knowledge bases, and omnichannel support tools.
  • Field Service Management: Schedule, dispatch, and track field technicians and resources in real time.
  • AppSource Marketplace: Extend functionality with industry-specific apps and add-ons from Microsoft’s marketplace.

Microsoft Dynamics 365 Integrations

Integrations include Domo, GitHub, GitLab, Google Sheets, HubSpot, and more.

Pros and Cons

Pros:

  • Extensive compliance and security certifications
  • Scalable for multi-entity businesses
  • Deep integration with the Microsoft ecosystem

Cons:

  • High licensing costs for core modules
  • Limited native integrations outside Microsoft products

Best for small business tools

  • Free plan + 28-day free trial + free demo available
  • From $15/month/seat (billed annually)
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Rating: 4.4/5

HubSpot is a CRM platform designed to help businesses grow better. Its main user base includes small to medium-sized businesses looking to enhance marketing, sales, and customer service functions.

Why HubSpot is a Good Zoho Alternative

HubSpot provides small business tools that focus on ease of use and integration across marketing, sales, and service. With features like email marketing, lead management, and customer support, you can manage all customer interactions in one place. The platform's intuitive interface and analytics help you make informed decisions and drive growth. These capabilities make it an excellent choice for small teams seeking a unified solution as a Zoho CRM alternative.

HubSpot Key Features

Some other features in HubSpot help teams manage customer relationships and business operations more efficiently:

  • Live Chat and Chatbot Builder: Set up real-time chat and automated responses on your website to engage visitors and capture leads.
  • Knowledge Base Management: Create and organize self-service articles for customers and internal teams.
  • Custom Reporting Dashboards: Build dashboards that visualize sales, marketing, and service data in one place.
  • Social Media Management Tools: Schedule, publish, and monitor posts across multiple social channels from within the platform.

HubSpot Integrations

Integrations include Salesforce, Gmail, Outlook, Slack, Zoom, Mailchimp, Shopify, Microsoft Teams, WordPress, and more.

Pros and Cons

Pros:

  • Advanced email marketing automation workflows
  • Built-in chatbot and live chat tools
  • Unified CRM for marketing and sales data

Cons:

  • Contact and email limits on lower plans
  • No built-in project management module

Best for integrated team collaboration tools

  • Free plan available
  • From $12/user/month (billed annually)
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Rating: 4.5/5

Lark brings together chat, video meetings, cloud docs, and calendar in a single workspace, making it a strong fit for teams that want tightly integrated collaboration tools. If your business relies on real-time communication and document sharing, Lark’s unified approach can help reduce context switching. Unlike Zoho, Lark emphasizes easy in-app collaboration, which is especially useful for distributed or fast-moving teams.

Why Lark Is a Good Zoho Alternative

Lark stands out for its integrated team collaboration tools, which go beyond what most cloud software suites offer. I picked Lark because it combines chat, video conferencing, and collaborative documents in one unified interface, so teams don’t have to juggle multiple apps. Its built-in calendar and cloud storage make it easy to coordinate schedules and share files without leaving the platform. 

For businesses that prioritize real-time teamwork and communication, Lark’s all-in-one approach offers a clear advantage over Zoho’s more modular structure.

Lark Key Features

Some other features in Lark make it a versatile choice for teams looking for a cloud software suite:

  • Approval Workflows: Set up custom approval processes for leave requests, expenses, and other business operations directly within the platform.
  • Task Management: Assign, track, and manage tasks with built-in tools that keep projects organized and visible to the whole team.
  • Admin Console: Manage user permissions, security settings, and organizational policies from a centralized admin dashboard.
  • Third-Party App Integrations: Connect Lark with popular business apps to extend its functionality and fit your existing workflows.

Lark Integrations

Integrations include Google Drive, Dropbox, Jira, GitHub, Asana, Salesforce, Zoom, Slack, Trello, and more.

Pros and Cons

Pros:

  • Mobile app supports full feature access
  • Built-in video meetings with screen sharing
  • Real-time document collaboration in chat threads

Cons:

  • Fewer third-party integrations than Zoho
  • Limited CRM and sales management features

Best for advanced CRM capabilities

  • 30-day free trial + free plan available
  • From $25/user/month (billed annually)
Visit Website
Rating: 4.4/5

Salesforce stands out for businesses that need deep CRM customization and advanced automation across sales, service, and marketing. It’s especially useful for organizations with complex sales processes or industry-specific requirements that go beyond what Zoho and other suites typically offer. With Salesforce, you can tailor workflows, automate multi-step processes, and connect data from multiple sources in ways that support unique business needs.

Why Salesforce Is a Good Zoho Alternative

When you need advanced CRM capabilities that go beyond standard contact management, Salesforce is a strong choice. I picked Salesforce because its automation tools let you build complex workflows, automate approvals, and trigger actions based on custom rules.

The platform’s customization options allow you to tailor fields, objects, and processes to fit industry-specific or highly specialized business needs. For organizations that want a cloud software suite with deep CRM functionality and flexible automation, Salesforce offers a level of control that Zoho can’t always match.

Scoro Key Features

Some other features in Salesforce help teams manage customer data and business operations at scale:

  • AppExchange Marketplace: Access thousands of pre-built apps and integrations to extend platform functionality.
  • Einstein AI Analytics: Use built-in AI tools to forecast sales, score leads, and automate insights.
  • Case Management: Track, assign, and resolve customer service requests within a unified interface.
  • Role-Based Access Controls: Set granular permissions for users and teams to protect sensitive data.

Scoro Integrations

Integrations include Slack, Tableau, MuleSoft, Outlook, Gmail, QuickBooks, Docusign, Dropbox, and more.

Pros and Cons

Pros:

  • Granular user permissions for data security
  • Built-in AI tools for sales forecasting
  • Custom objects for industry-specific data tracking

Cons:

  • Data storage limits on lower-tier plans
  • Customization requires developer resources

Best for multichannel customer engagement

  • Free plan + free trial available
  • From $9/agent/month (billed annually)
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Rating: 3.7/5

Freshworks is designed for customer support and sales teams that want to unify conversations across channels. The suite enables businesses to manage email, chat, phone, and social messaging from a single platform. Unlike Zoho, Freshworks combines multichannel engagement tools with built-in AI for ticketing, automation, and customer insights.

Why Freshworks Is a Good Zoho Alternative

For teams that need to manage customer conversations across multiple channels, Freshworks offers a unified approach that sets it apart from Zoho. I picked Freshworks because it lets you handle email campaigns, chat, phone, and social media messages from a single dashboard, reducing the need to switch between tools. The platform also includes AI-powered ticketing and workflow automation, which helps teams prioritize and resolve issues faster. If your business relies on multichannel engagement, Freshworks brings these capabilities together in one place.

Freshworks Key Features

Some other features in Freshworks help teams manage customer relationships and internal processes more efficiently:

  • Custom Ticket Fields: Add fields to tickets to capture specific information relevant to your workflows.
  • Knowledge Base: Build and maintain a searchable library of help articles for customers and agents.
  • Service Level Agreement (SLA) Management: Set and track response and resolution times for different ticket types.
  • Marketplace Apps: Extend functionality with a wide range of pre-built integrations and add-ons from the Freshworks Marketplace.

Freshworks Integrations

Integrations include Slack, Microsoft Teams, Google Calendar, Jira, Shopify, Twilio, GitHub, and more.

Pros and Cons

Pros:

  • SLA management with automated escalation rules
  • Built-in knowledge base for self-service
  • AI-powered ticket assignment

Cons:

  • Phone channel requires additional setup and fees
  • CRM and ITSM modules sold separately

Best for customizable workflow automation

  • Free plan available
  • From $7/user/month (billed annually)

ClickUp is a cloud platform designed for teams that need workflows tailored to unique processes. It supports IT teams, project managers, and operations leads in building customized task flows with automation. Unlike Zoho, ClickUp enables complex, multi-step process automation without relying on separate tools or add-ons.

Why ClickUp Is a Good Zoho Alternative

For teams that want to build workflows tailored to their exact needs, ClickUp offers a level of customization that’s hard to match. I picked ClickUp because its automation engine lets you create custom triggers, actions, and conditions across tasks, projects, and even notifications.

You can design multi-step automations that handle repetitive tasks, approvals, or status changes without manual intervention. This flexibility makes ClickUp a strong alternative to Zoho for businesses that need more control over how their processes run inside a cloud software suite.

ClickUp Key Features

Some other features in ClickUp make it a flexible choice for teams managing complex projects:

  • Multiple Project Views: Switch between list, board, Gantt, calendar, and timeline views to visualize work in the way that fits your team.
  • Docs and Wikis: Create, edit, and share documents and internal knowledge bases directly within the platform.
  • Goal Tracking: Set, track, and update progress on team or individual goals with built-in goal management tools.
  • Time Tracking: Log time spent on tasks using native time tracking features for better project accountability.

ClickUp Integrations

Integrations include Slack, GitHub, GitLab, HubSpot, Everhour, Toggl, Google Drive, Outlook, Figma, and more.

Pros and Cons

Pros:

  • Built-in time tracking for tasks and projects
  • Multiple project views, including Gantt and timeline
  • Custom automation builder for multi-step workflows

Cons:

  • Some integrations require higher-tier plans
  • Limited accounting and invoicing capabilities

Best for real-time document collaboration

  • 14-day free trial available
  • From $7/user/month

Google Workspace is designed for teams that need to collaborate on documents in real time. The suite supports shared editing, instant feedback, and cloud-based file access across devices. Unlike Zoho, Google Workspace centers its experience on live co-authoring in Docs, Sheets, and Slides, helping distributed teams work together on fast-moving projects.

Why Google Workspace Is a Good Zoho Alternative

For teams that need to work together on documents at the same time, Google Workspace stands out as a strong Zoho alternative. I picked Google Workspace because its Docs, Sheets, and Slides allow multiple users to edit, comment, and suggest changes in real time without version conflicts.

The platform’s autosave and cloud-based file management mean everyone always has access to the latest updates, no matter where they are. If your organization values live collaboration and instant feedback, Google Workspace delivers a document experience that’s hard to match.

Google Workspace Key Features

Some other Google Workspace features help organizations manage communication and productivity across teams:

  • Gmail Integration: Manage business email with custom domains and advanced spam filtering.
  • Google Meet Video Conferencing: Host secure video meetings with screen sharing and recording options.
  • Shared Calendars: Coordinate schedules and set up meetings with integrated calendar tools.
  • Admin Console: Control user access, security settings, and device management from a centralized dashboard.

Google Workspace Integrations

Integrations include Miro, PagerDuty, Tableau, Figma, Atlassian, and more.

Pros and Cons

Pros:

  • Integrated video meetings with Google Meet
  • Autosave ensures no document version loss
  • Real-time co-authoring in Docs and Sheets

Cons:

  • Storage limits can require frequent upgrades
  • Offline editing requires advanced setup

Best for visual sales pipeline tracking

  • 14-day free trial available
  • From $14/user/month (billed annually)

Pipedrive is designed for teams that want a clear, visual way to manage sales pipelines. It helps sales-focused organizations track deals, activities, and progress using drag-and-drop boards. Unlike Zoho and other suites, Pipedrive centers its workflow around pipeline visibility and deal movement, making it easier to identify bottlenecks and prioritize follow-ups.

Why Pipedrive Is a Good Zoho Alternative

For teams that want a highly visual approach to sales management, Pipedrive offers a unique advantage. I picked Pipedrive because its drag-and-drop pipeline boards let you move deals through stages with a single click, making sales progress easy to track at a glance.

The customizable pipeline views and activity reminders help sales teams focus on the right deals and tasks each day. If your business values pipeline visibility and hands-on deal tracking, Pipedrive delivers a focused alternative to Zoho’s broader suite.

Pipedrive Key Features

Some other features in Pipedrive help teams manage sales activities and data more efficiently:

  • Email Integration: Sync your email accounts to send, receive, and track messages directly within Pipedrive.
  • Sales Reporting: Generate detailed reports on deals, activities, and team performance.
  • Lead Capture Forms: Create web forms to capture leads and automatically add them to your pipeline.
  • Mobile App: Access pipelines, contacts, and activities from iOS and Android devices.

Pipedrive Integrations

Integrations include Slack, QuickBooks, Trello, Zoom, Gmail, Microsoft Teams, PandaDoc, and more.

Pros and Cons

Pros:

  • Customizable fields for sales data capture
  • Email sync with tracking and templates
  • Built-in activity reminders for follow-ups

Cons:

  • No native inventory management features
  • Basic reporting customization options

Best for scalable support ticketing

  • Free trial + free demo available
  • From $19/agent/month (billed annually)

Zendesk is built for support teams that need to manage high ticket volumes with a scalable ticketing system. It helps organizations centralize requests from multiple channels and automate complex workflows. Unlike Zoho, Zendesk focuses on advanced features, like ticket routing, granular permissions, and detailed analytics, suited for large or fast-growing businesses.

Why Zendesk Is a Good Zoho Alternative

If your business needs a support platform that can handle rapid growth and complex ticketing, Zendesk is worth considering. I picked Zendesk because it offers advanced ticket management features like automated routing, custom ticket fields, and detailed workflow triggers. The platform also supports granular agent permissions, so you can control access and responsibilities as your team scales. For organizations prioritizing scalable support ticketing, Zendesk delivers the structure and flexibility that Zoho may not match.

Zendesk Key Features

Some other Zendesk features help teams manage support operations and customer interactions more efficiently:

  • Self-Service Portal: Give customers access to a branded help center for submitting tickets and finding answers.
  • Live Chat Widget: Add real-time chat support to your website or app for instant customer communication.
  • CSAT and NPS Surveys: Collect customer satisfaction and Net Promoter Score feedback directly within the platform.
  • Zendesk Marketplace: Access a wide range of pre-built integrations and apps to extend platform functionality.

Zendesk Integrations

Integrations include Jira, Salesforce, Slack, GitHub, Asana, Shopify, Mailchimp, Trello, Google Workspace, and more.

Pros and Cons

Pros:

  • Granular agent roles and permission controls
  • Omnichannel support across email, chat, and voice
  • Advanced ticket routing with custom triggers

Cons:

  • Bulk ticket updates can be slow
  • Requires a separate add-on for knowledge base

Best for built-in communication and CRM

  • Free plan + 15-day free trial + free demo available
  • From $49/organization/month (billed annually)

Bitrix24 is a unified workspace designed for teams that want built-in communication and CRM solutions in one platform. It combines chat, video calls, and sales pipeline management, helping organizations manage work without switching between apps. Unlike Zoho, Bitrix24 emphasizes real-time collaboration and internal communication alongside customer management.

Why Bitrix24 Is a Good Zoho Alternative

For businesses that want communication and CRM in one platform, Bitrix24 offers a unique approach. I picked Bitrix24 because it combines team chat, video conferencing, and a full-featured CRM software in a single workspace. 

The platform also includes shared calendars and document management, so teams can collaborate and manage customer relationships without switching tools. If you’re looking for a cloud software suite that prioritizes both internal and external communication, Bitrix24 stands out from Zoho’s more modular approach.

Bitrix24 Key Features

Some other Bitrix24 features help teams manage daily operations and customer interactions more efficiently:

  • Task and Project Management: Assign, track, and organize tasks with Gantt charts and Kanban boards.
  • Telephony Integration: Make and receive calls directly from the platform with call recording and logging.
  • HR Management Tools: Manage employee records, time off requests, and company announcements in one place.
  • Website Builder: Create and manage websites or landing pages with built-in forms and live chat widgets.

Bitrix24 Integrations

Integrations include Gmail, Google Calendar, Google Drive, OneDrive, Dropbox, Box, Xero, and more.

Pros and Cons

Pros:

  • Social intranet for internal team collaboration
  • Unlimited users on the free plan
  • Built-in telephony for direct customer calls

Cons:

  • Interface can feel cluttered with many modules
  • Occasional delays in customer support response

Altre Alternative a Zoho

Ecco alcune ulteriori opzioni di alternative a Zoho che non fanno parte della mia shortlist, ma che vale comunque la pena considerare:

  1. Scoro

    For project and billing management

  2. monday.com

    For flexible work management boards

  3. Insightly

    For relationship linking in CRM

  4. ProofHub

    For unified project discussions

  5. Copper

    For native Google Workspace integration

  6. EngageBay

    For all-in-one marketing and CRM

  7. Wrike

    For advanced task dependency tracking

  8. OnePageCRM

    For action-focused sales pipelines

  9. Nifty

    For milestone-driven project planning

  10. Teamwork.com

    For client-facing project collaboration

  11. Nutshell

    For simple sales automations

  12. AgileCRM

    For telephony and call automation

Criteri di Selezione delle Alternative a Zoho

Nella selezione delle migliori alternative a Zoho per questa lista ho preso in considerazione le esigenze e le difficoltà comuni che chi acquista suite cloud può incontrare, come la gestione della collaborazione in tempo reale e la centralizzazione delle comunicazioni aziendali. Ho anche utilizzato il seguente schema per mantenere la valutazione strutturata ed equa:

Funzionalità Principali (25% del punteggio totale)
Per essere inserita in questa lista, ogni soluzione doveva rispondere a questi casi d’uso comuni:

  • Creare e modificare documenti e fogli di calcolo
  • Condividere file e cartelle con i team
  • Gestire calendari di team e pianificazioni
  • Comunicare tramite chat o videoconferenze
  • Gestire accessi e permessi degli utenti

Funzionalità Distintive (25% del punteggio totale)
Per restringere ulteriormente la selezione, ho valutato anche la presenza di funzioni uniche, come ad esempio:

  • Modifica documenti multiutente in tempo reale
  • Strumenti integrati per l’automazione dei flussi di lavoro
  • Controlli avanzati di amministrazione e sicurezza
  • Integrazione con app business di terze parti
  • Ricerca e suggerimenti basati su intelligenza artificiale

Usabilità (10% del punteggio totale)
Per valutare l’usabilità dei vari sistemi, ho considerato quanto segue:

  • Interfaccia semplice e facile da usare
  • Numero minimo di clic per completare le attività comuni
  • Navigazione e struttura del menu chiare
  • Design reattivo su tutti i dispositivi
  • Dashboard o layout personalizzabili

Onboarding (10% del punteggio totale)
Per valutare l’esperienza di onboarding di ciascuna piattaforma, ho considerato i seguenti aspetti:

  • Tour guidati o walkthrough dettagliati del prodotto
  • Disponibilità di video formativi e webinar
  • Template preimpostati per flussi di lavoro comuni
  • Chatbot o widget di assistenza in-app
  • Strumenti semplici per importare ed effettuare la migrazione dei dati

Assistenza clienti (10% del punteggio totale)
Per valutare i servizi di assistenza clienti di ciascun fornitore di software, ho considerato i seguenti aspetti:

  • Assistenza via chat o telefono 24/7
  • Base di conoscenze online
  • Tempi di risposta rapidi ai ticket di supporto
  • Accesso a forum della community o gruppi di utenti
  • Disponibilità di account manager dedicati

Rapporto qualità/prezzo (10% del punteggio totale)
Per valutare il rapporto qualità/prezzo di ogni piattaforma, ho considerato i seguenti aspetti:

  • Piani tariffari trasparenti e flessibili
  • Funzionalità incluse in ciascun livello di prezzo
  • Sconti per fatturazione annuale o per organizzazioni non profit
  • Nessun costo nascosto o addebiti imprevisti
  • Disponibilità di prova gratuita o piano gratuito

Recensioni dei clienti (10% del punteggio totale)
Per avere un’idea della soddisfazione generale dei clienti, ho considerato i seguenti punti leggendo le recensioni:

  • Feedback positivi costanti sull'affidabilità
  • Segnalazioni di supporto utile e reattivo
  • Commenti degli utenti sulla completezza delle funzionalità
  • Feedback su facilità di adozione e formazione
  • Limitazioni o frustrazioni evidenziate con lo strumento

Perché cercare un'alternativa a Zoho?

Sebbene Zoho sia una buona scelta come suite software cloud, ci sono diversi motivi per cui alcuni utenti cercano soluzioni alternative. Potresti voler cercare un’alternativa a Zoho perché…

  • Hai bisogno di una collaborazione in tempo reale sui documenti più efficace
  • Il tuo team si affida a integrazioni che Zoho non supporta
  • Desideri controlli amministrativi o di sicurezza più avanzati
  • Necessiti di un accesso offline ai file più efficiente
  • La tua azienda opera in regioni dove il supporto Zoho è limitato

Se ti riconosci in uno di questi casi, sei nel posto giusto. La mia lista comprende diverse suite software cloud più adatte a team che affrontano queste sfide con Zoho e sono alla ricerca di soluzioni alternative.

Funzionalità principali di Zoho

Ecco alcune delle funzionalità principali di Zoho, utili per confrontare e valutare ciò che offrono le alternative:

  • Modifica centralizzata di documenti e fogli di calcolo
  • Email aziendale integrata con Zoho Mail
  • Chat di gruppo e videoconferenze con Zoho Cliq e Zoho Meeting
  • Calendari condivisi e strumenti di pianificazione
  • Modulo di Zoho CRM e gestione vendite integrati
  • Automazione dei workflow tra le applicazioni
  • Dashboard e report personalizzabili
  • Controlli di accesso basati sui ruoli degli utenti
  • App mobili per l’accesso ovunque tu sia
  • Integrazione con strumenti aziendali di terze parti

Cosa succede dopo:

Se stai cercando un’alternativa a Zoho, collegati con un consulente SoftwareSelect per ricevere consigli gratuiti.

Compili un modulo e fai una breve chiacchierata in cui entrano nello specifico delle tue esigenze. Poi riceverai una shortlist di software da valutare. Ti seguiranno anche durante tutto il processo di acquisto, comprese le negoziazioni di prezzo.

Gabriel Rosas
By Gabriel Rosas